CPG Sr. Marketing Analyst

Company: Global ChAL
Location: Santa Ana
Posted on: November 16, 2021

Job Description:

CPG Sr. Marketing Analyst needs pharmaceutical experience
CPG Sr. Marketing Analyst requires:
CPG background with experience
Bachelors degree from an accredited college or university with major coursework in sales & marketing or related field,
six (6) to nine (9) years experience; or an equivalent combination of education and experience.
Sales & marketing experience in the pharmaceutical industry preferred.
Advanced skill in Microsoft Excel and knowledge of Microsoft Access.
Computer systems and software applications.
proficient in IRI/Nielsen.
Experience with eCommerce/Amazon, desired.
CPG Category Development or Trade Sales Experience is beneficial.

CPG Sr. Marketing Analyst duties:
Utilizes the corporate sales database to analyze customer-specific sales trends and marketing data.
Works towards improving forecast accuracy, allowing demand solutions to be used in Company's financial models, and sales opportunities and weaknesses identified amongst current customer base.
Acts as a liaison between Marketing and Forecasting on forecasting issues.
Evaluates customer forecasts and makes recommendations to improve the fill rate.
Assists Marketing Managers with all aspects of the New Product Launch (NPL) process.
Activities include creating templates and completing product backgrounders.

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