SantaAnaRecruiter Since 2001
the smart solution for Santa Ana jobs

Email Marketing Manager

Company: eJam
Location: Santa Ana
Posted on: June 19, 2022

Job Description:

About eJam:Founded in 2017, eJam is a direct-to-consumer brand incubator; focused on creating products that people love. Today, we own and operate a collection of brands with products that put you first. We take a unique approach to each brand and every product, making sure that we are fulfilling a real need while helping to shift the status quo.Key Responsibilities

  • Execute all email marketing from ideation to implementation, including daily design/development, segmentation, scheduling, testing and reporting
  • Maintain our email marketing calendar aligned to campaign objectives and customer needs, without over contacting our subscribers
  • Own the creative briefing process, ensuring briefs are submitted in a timely manner with clear direction in terms of messaging and creative needs
  • Communicate with the brand team on content needs, copy and campaign assets to achieve our goals and drive ROI
  • Analyze and report on campaign performance & KPI's weekly and monthly, providing insights for increased engagement and conversion
  • Continuously report and share our latest learnings and performance results with creative, copy and brand teams, helping them optimize their efforts and growing a loyal email subscriber base
  • Partner with Sr. CRM Manager to develop benchmarking for marketing email KPIs
  • Develop a thoughtful testing strategy to continually optimize all areas of the program through A/B testing, segmentation, and personalization
  • Work directly with our third-party ESP and partner on ideas to improve the performance of the channel
  • Stay updated on industry trends from other leading brands to gain insights on best practices and new innovative ideas for email campaigns
  • Support on additional CRM / lifecycle campaign initiativesQualifications
    • 2 - 3+ years of email marketing experience, preferably at a direct to consumer brand
    • Knowledge of using ESPs, Klaviyo preferred (other ESPs- Salesforce, Listrak or others)
    • Understanding of all aspects of email marketing, deliverability & analytics
    • Outstanding analytical skills and are familiar with email optimization tactics to improve performance
    • Proficiency in Excel
    • Proficiency with analytics tools like Looker, GA
    • Knowledge of project management tools like Trello, Asana etc
    • Ability to partner with stakeholders and build effective working relationships across the organization
    • Agile philosophy, always iterating and improving on the processGzlE82sykB

Keywords: eJam, Santa Ana , Email Marketing Manager, Advertising , Santa Ana, California

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category
within


Log In or Create An Account

Get the latest California jobs by following @recnetCA on Twitter!

Santa Ana RSS job feeds