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Brand Manager DIY

Company: Behr
Location: Santa Ana
Posted on: January 6, 2022

Job Description:

Job DescriptionOur Ongoing Commitment to Diversity, Equity & InclusionWe believe a workplace that encourages and values different voices, perspectives, and backgrounds builds better teams, better solutions, and more innovation. The goal is for every single team member to have a voice and experience a sense of belonging here, regardless of where they sit in the organization and what their background is. We look forward to your sharing your outstanding and unique talents and perspectives with us!POSITION SUMMARY:We are looking for a self-directed problem solver who will seek to think both creatively and strategically across the BEHR DIY (B2C) team. As a member of the Brand Marketing team, you will possess a passion for media and advertising.We have a "start-up" mentality and are looking for someone who loves tackling new challenges and gracefully navigates ambiguity. We are looking for a highly motivated, curious individual who can bring fresh ideas to our team, has a passion for marketing and is a natural leader. The ideal candidate will be a positive problem solver that can collaborate cross-functionally with other teams and agency partners to efficiently deliver with expedience.You will:

  • Champion internal brand integration through effective communication, teamwork, excellent project management, and elevation of the importance of brand integrity
  • Support Sr. Brand Manager and Brand Director in development of holistic brand marketing strategy and omnichannel marketing plans for brand and product campaigns, including continued business development (product line reviews)
  • Lead day-to-day marketing activities and any other product related assignments (campaign development, creative reviews and approvals, vendor partnership and management)
  • Identify customer content requirements and support creative and efficient production to deliver quality content and assets
  • Partner with cross-functional teams to establish and fulfill channel and product marketing needs, leading the process from initial briefing to completion
  • Partner with the marketing brand team, digital marketing team, visual merchandising and agency partners to initiative and execute strategically driven paid media campaigns from creative brief to market launch
  • Lead brand marketing product innovation efforts, representing the team in meetings, keeping the team up to date on developments and needs, and sharing out recommendations
  • Partner with Sr. Marketing Manager on research and reporting, developing insights and recommending actions
  • Collaborate with legal counsel on key matters such as name generation, trademarks, etc.Job qualifications:
    • 4-7 years work experience in Marketing or Communications
    • Experience managing paid media including TV, print, digital display, social and search as well as creative development
    • Results-oriented, with strong organizational skills, project management skills, and the ability to multi-task
    • Experience collaborating with teams and leading cross-functional teams
    • Strong presentation skills
    • BA in Marketing, Communications or related field
    • Prior agency experience preferredWe are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.#ZRFull timeBEHR (the "Company") is an equal opportunity employer and we want to have the best available persons in every job. The Company makes employment decisions only based on merit. It is the Company's policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all persons involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.BEHR is an E-Verify employer. E-Verify is an Internet based system operated by the Department of Homeland Security (DHS) in partnership with the Social Security Administration (SSA) that allows participating employers to electronically verify the employment eligibility of their newly hired employees in the United States. Please click on the following links for more information.E-Verify Participation Poster: English & Spanish
      E-Verify Right to Work Poster: English & Spanish

Keywords: Behr, Santa Ana , Brand Manager DIY, Executive , Santa Ana, California

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