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Performance Marketing Manager

Company: Jobot
Location: Santa Ana
Posted on: March 17, 2023

Job Description:

A growing manufacturing company is seeking a Performance Marketing Manager for their growing marketing team!This Jobot Job is hosted by: Mandy MorylakAre you a fit? Easy Apply now by clicking the "Apply Now" button and sending us your resume.Salary: $110,000 - $140,000 per yearA bit about us:The Manager eCommerce Customer Growth will be responsible for driving customer acquisition and growth for multiple ecommerce site through the development and execution of strategic marketing initiatives. This candidate will have a strong background in ecommerce marketing and experience driving customer acquisition and growth. The ideal candidate for this position is a strategic leader who is not afraid to roll up their sleeves and work across different job functions to get things done. They have a knack for implementing their ideas and driving results.Why join us?Flexible spending accountHealth insuranceHealth savings accountLife insurancePaid time offJob DetailsResponsibilities:

  • Develop and execute a customer acquisition strategy for the ecommerce site, including tactics such as paid advertising, content marketing, and social media
  • Collaborate with cross-functional teams to optimize customer acquisition efforts and ensure alignment with business goals
  • Analyze customer acquisition metrics and data to identify opportunities to improve ROI and adjust strategy as needed
  • Be responsible for short- and long-term planning, budget management, marketing mix and spend allocation management
  • Identify and test new acquisition channels to diversify customer acquisition efforts and drive growth
  • Manage relationships with third-party partners and vendors to support customer acquisition efforts
  • Collaborate with the product and design teams to ensure the customer journey on the ecommerce site is optimized for conversion
  • Stay current on industry trends and best practices for customer acquisition in ecommerce and bring new ideas to the team
  • Work closely with the customer retention team to ensure a seamless customer experience from acquisition to retention
  • Set and achieve customer acquisition targets and provide regular reports and insights on progress and resultsThe job may entail manual work, and as we operate with small teams, it's important that candidates are willing to get hands-on and perform tactical tasks when necessary. As a startup-like company, we require candidates who are comfortable with establishing processes and are capable of navigating ambiguous environments. The ideal candidate should be self-sufficient and capable of figuring things out with minimal guidance. As a company that supports multiple brands, we have adopted an agency-style approach that prioritizes providing outstanding service to our customers. We are seeking candidates who share our commitment to putting customers first with a strong collaborative attitude. We aim to steer clear of candidates who believe that our ownership of the brands means absolute authority. As a company that supports multiple brands, we have adopted an agency-style approach that prioritizes providing outstanding service to our customers. We aim to steer clear of candidates who believe that our ownership of the brands means that they are obligated to comply with our every directive. We are seeking candidates who share our commitment to putting customers first. Must have project management skills. In addition to understanding PPC strategy the candidate must have hands-On PPC; they should be able to set up and make campaign optimizations in platform Adwords and Meta.Skills:
    • Bachelor's degree in Marketing, Business, or a related field
    • Minimum of 5 years of experience in ecommerce customer acquisition, with a track record of delivering measurable results
    • 3+ in a leadership role
    • Demonstrable experience with lead generation
    • Strong analytical skills and experience using data to inform marketing decisions
    • Strong project management and communication skills, with the ability to manage multiple projects and teams effectively
    • Exceptional skills in prioritizing, problem-solving, and presenting concepts and ideas to others
    • Strong attention to detailWhat Will Help You Stand Out:
      • Experience in mobile app marketing.
      • Strong understanding of product feed management.
      • Ability to prioritize goals based on revenue driving initiatives and motivate a small team to execute flawlessly.What's in it for me?We constantly strive to provide our team members with an optimal workplace. We believe that your work should be rewarding. Below are just a few of the benefits our Company offers our team members:
        • Friendly and supportive culture with team member appreciation events
        • Open-door policy
        • Health and welfare benefits
        • Supplemental insurance options including long and short-term disability and EAP
        • 401k with company match up to 4%
        • Paid time off in addition to paid holidays
        • Employee Referral Program
        • Continuous training and growth opportunitiesInterested in hearing more? Easy Apply now by clicking the "Apply Now" button.

Keywords: Jobot, Santa Ana , Performance Marketing Manager, Executive , Santa Ana, California

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