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Product Go-To Market Intern

Company: FISI - FUJIFILM Irvine Scientific
Location: Santa Ana
Posted on: March 17, 2023

Job Description:


FUJIFILM Irvine Scientific, Inc. is a worldwide leader in the innovation and manufacture of cell culture media, reagents, and medical devices for researchers and clinicians. The company provides unrivaled service and quality to scientists working in biopharmaceuticals, cell therapy, and regenerative medicine, assisted reproductive technology and cytogenetics, and industrial cell culture for the large-scale production of biotherapeutics and vaccines. FUJIFILM Irvine Scientific adheres to both ISO and FDA regulations and operates dual cGMP manufacturing facilities in California, USA, and Tokyo, Japan. The company's consultative philosophy combined with expertise in cell culture and compliance provides customers with unique capabilities and support. For over 50 years, FUJIFILM Irvine Scientific has remained uniquely flexible and focused on media while becoming a strategic global leader in media products and services. - FUJIFILM Irvine Scientific, Inc. is a subsidiary of FUJIFILM Holdings America Corporation reporting to FUJIFILM Holdings CorporationWe are hiring a Product Go-To-Market Intern. The Product Go-To Market Intern will provide critical support to developing the go-to-market strategy for a portfolio of marketed life science reagents important to life science research, bioproduction, and sterility testing. The intern will conduct sales and market analyses, consult research reports, databases, and subject matter experts, and help support efforts to gather the voice of the customer as part of a team to build a comprehensive business case under the leadership of a corporate planning manager. Distinct focus on customer segmentation and competitive analysis, SWOT analysis, and analyzing barriers to entry for entering the US and European markets.

External US


  • Assist in developing interviews and surveys to obtain the voice of customers on a portfolio of new products.
  • Collect and analyze data on customer demographics, preferences, and buying patterns in target markets to identify opportunities for growth.
  • Analyze information from business news, trade press, competitive financial and regulatory filings, and other sources to develop a rationale for investment in the targeted market.
  • Create quantitative or qualitative analysis to support business decisions for marketing strategy and commercial execution.
  • Provide customer, competitive and channel/customer analyses to harmonize go-to market plan with ongoing brand and product strategy management.
  • Present market and business plan information in a visual format that is easy or quick-to- understand for management and executives.
  • Conduct ad-hoc analyses and participate in other projects as needed.
  • May be required to perform other duties as assigned or as needed. -Required Skills/Education
    • Bachelor's Degree preferred in Business, Marketing, or Biological Sciences
    • MBA or MS students preferred
    • Relevant coursework in marketing, entrepreneurship, product marketing preferred
    • Relevant consulting or entrepreneurship projects in healthcare or life science industry preferred
    • Strong interpersonal skills
    • Strong project management skills
    • Ability to negotiate, persuade, and collaborate with internal and external contacts
    • Ability to collaborate effectively and work as part of a team
    • Excellent oral, written communications and presentation skills at the executive level
    • Marketing and go-to market business planning tools & frameworks (SWOT, 3Cs, 5Ps, Porter's Five Forces, Customer Segmentation)
    • An aptitude and ability to research, view, and analyze industry trends
    • Ability to view a challenge or situation from different perspectives.
    • Advanced MS Suite Excel, Word, PowerPoint, Outlook, Adobe Acrobat
    • Ability to speak and read English. Excellent oral and written communications skills.PHYSICAL DEMANDS described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
      • Job requires office time with considerable work using computers, telephone, etc. -WORK ENVIRONMENT The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
        • In the office, an office or cubical with a computer, telephone and access to a printer will be provided
        • In the field, it will be both laboratory-based interactions and conference room settings. - -For California, the base salary range for this position is $18.00 to $29 hourly. Compensation for the successful candidate will depend on various factors (e.g., qualifications, education, prior experience, location, etc.). -EEO/COVID/AGENCY NOTES -Fujifilm is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding and related medical conditions), and sexual orientation, and any other status protected by federal, state, or local law. -In -the event that COVID-19 -vaccine mandates issued by the federal government, or by state or local government -become effective and enforceable, the Company -will -require that the successful candidate hired for positions -covered under relevant government vaccine mandate(s) -be fully vaccinated against COVID-19, absent being granted an accommodation due to medical or sincerely held religious belief or other legally required exemption. - For all -positions, the Company -encourages vaccination against COVID-19 and -may require that the successful candidate hired be willing to test for the COVID-19 virus -periodically -and wear a face covering indoors absent being granted an accommodation due to medical or sincerely held religious belief or other legally required exemption.To all agencies: Please, no phone calls or emails to any employee of Fujifilm about this requisition. All resumes submitted by search firms'/employment agencies to any employee at Fujifilm via-email, the internet or in any form and/or method will be deemed the sole property of Fujifilm, unless such search firms'/employment agencies were engaged by Fujifilm for this requisition and a valid agreement with Fujifilm is in place. In the event a candidate who was submitted outside of the Fujifilm agency engagement process is hired, no fee or payment of any kind will be paid.#hybrid

Keywords: FISI - FUJIFILM Irvine Scientific, Santa Ana , Product Go-To Market Intern, Other , Santa Ana, California

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